Description
Start your journey into the world of digital marketing with this beginner-friendly course. Learn the core concepts, tools, and strategies behind successful online campaigns—from search and social media to content and email marketing. Perfect for students, small business owners, and aspiring freelancers.
What you’ll learn:
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Overview: SEO, SEM, SMM, email, content marketing
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Understanding customer journey & funnels
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Tools of the trade: Google Analytics, Meta Business Suite
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Types of campaigns (lead gen, branding, sales)
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Real examples from Pakistan and global markets
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